Magnetical Magic was founded by two sisters, Nikki and Ishi, driven by a shared vision that jewelry should be both elegant and effortless to wear. The inspiration came from a deeply personal experience—watching our beloved grandmother struggle to fasten a necklace due to the tremors that often accompany aging. We realized that something as simple as wearing jewelry, which should bring joy, had become a challenge for her.
But our grandmother wasn't alone in this struggle. We saw the same frustration in busy working women, who deserve to feel confident and stylish without the hassle of tiny, time-consuming clasps. That’s when we knew there had to be a better way.
With Magnetical Magic, we set out to revolutionize the jewelry experience. Our pieces feature strong magnetic clasps, making them easy to put on and take off, while still maintaining the sophistication and luxury you expect from fine jewelry. Every piece is designed to be as versatile as it is beautiful, ensuring that your accessories not only complement your style but also fit seamlessly into your life.
Our journey began with handmade jewelry crafted with love and attention to detail. We participated in numerous fairs and events, where we showcased our innovative designs and received overwhelming support from the community. Each encounter reaffirmed our belief that jewelry should be a source of joy, not frustration.
In recognition of our commitment to quality and innovation, we were honored to receive an award from the Loudoun County Chamber of Commerce. This accolade not only validated our concept but also fueled our passion to continue creating jewelry that empowers women of all ages to feel their best every day.
Nikita, the founder and CEO of Magnetical Magic, began her entrepreneurial journey in the 7th grade. With a keen eye for design and a passion for solving real-world problems, she was determined to create something meaningful. What started as a small idea inspired by her grandmother's struggles with traditional jewelry clasps quickly blossomed into a thriving business.
From a young age, Nikita has shown remarkable dedication and commitment to her craft. Her passion for jewelry design is matched only by her desire to make life easier for others. With each piece she creates, Nikita aims to blend elegance with practicality, ensuring that wearing jewelry is an enjoyable and effortless experience for everyone.
Despite her age, Nikita's leadership and vision have propelled Magnetical Magic to new heights, earning recognition from the Loudoun County Chamber of Commerce and the admiration of customers and peers alike. She continues to innovate, driven by a deep belief that fashion should be both beautiful and accessible.
Ishita, the Co-founder and Chief Marketing Officer (CMO) of Magnetical Magic, began her entrepreneurial journey in the 10th grade, bringing a strong strategic mindset and a deep passion for innovation. With a natural aptitude for finance, operations and marketing, Ishita took on the responsibility of guiding the company’s growth and ensuring its financial health. Her role allows her to combine her love for numbers with her commitment to making Magnetical Magic a leader in the jewelry industry.
Ishita’s journey began when she recognized the potential in her sister Nikita’s vision and knew that together, they could turn it into something extraordinary. Her ability to think critically and manage resources effectively has been instrumental in the brand's success, helping to secure the recognition from the Loudoun County Chamber of Commerce and helping brand gow their audience.
Beyond her business acumen, Ishita is deeply committed to the mission of Magnetical Magic—making jewelry both elegant and accessible. She works tirelessly to ensure that every piece not only meets the highest standards of quality but also aligns with the company’s vision of effortless style. Her leadership in finance and marketing continues to drive Magnetical Magic forward, proving that age is no barrier to success.
Girraj, a Supply Chain Coordinator at Magnetical Magic, plays a crucial role in ensuring the seamless flow of operations from sourcing materials to delivering finished products. With an MBA and a Bachelor’s degree in Commerce, he brings a strong business background and a keen eye for efficiency to every stage of the supply chain.
At Magnetical Magic, Girraj works closely with vendors and logistics partners to manage inventory, streamline procurement, and maintain product availability. His attention to detail and problem-solving skills help the brand maintain high standards of quality while meeting customer demand.
Beyond logistics and coordination, Girraj is passionate about Magnetical Magic’s mission to make beautifully crafted jewelry accessible and dependable. His dedication to operational excellence continues to support the brand’s growth and customer satisfaction. During his free time, he enjoys traveling and exploring new places.
Raghvendra, the Chief Technology Officer (CTO) at Magnetical Magic, joined the company in 2024 and has since been leading its technological vision with a focus on innovation, scalability, and efficiency.
In a fast-paced startup environment, Raghvendra wears many hats to keep Magnetical Magic ahead of the curve. His passion for cutting-edge tech and problem solving fuels the brand’s mission to disrupt the jewelry market with seamless, customer centric solutions.
He is committed to fostering a culture of continuous learning and innovation, always looking for ways to improve and evolve. With a keen eye on industry trends, Raghvendra ensures that the company stays agile and ready to adapt in a competitive landscape.
Outside work, he loves diving into emerging technologies and traveling to recharge.
Magnetical Magic is celebrating the launch of its latest collection at Global Local in Leesburg, VA, where our innovative jewelry pieces are showcased and available for purchase. This event marks the beginning of our journey to bring effortless elegance and convenience to jewelry lovers everywhere.
The launch is more than just an introduction to our brand; it’s a celebration of our mission to blend style with practicality. Attendees have the opportunity to explore our unique designs, featuring magnetic clasps that make wearing jewelry both easy and enjoyable.
For those unable to visit in person, our collections are also available online, ensuring that you can shop Magnetical Magic's versatile pieces at your convenience. Whether you’re looking for a statement piece or a thoughtful gift, our online store offers the same quality and elegance that define our brand.
Magnetical Magic’s innovative approach and dedication to quality have not gone unnoticed. We are proud to have received an award from the Loudoun County Chamber of Commerce, a prestigious recognition that validates our mission and the impact we’re making in the jewelry industry. This honor is a testament to the hard work, creativity, and passion that both Nikita and Ishita have poured into the brand from day one.
But the recognition didn’t stop there. Our vision and potential were further endorsed when we secured initial funding, allowing us to expand our operations and bring our unique magnetic clasp jewelry to a broader audience. This financial support has been crucial in helping us develop new designs, improve our craftsmanship, and participate in more events and fairs where we can share our story and our products.
The awards and funding we’ve received are not just milestones; they are a reflection of the trust and belief others have in our vision. We are committed to continuing our journey, creating jewelry that blends elegance with ease, and proving that with passion and perseverance, even the simplest ideas can lead to extraordinary success.